Film Posters
Thursday 5th June 2025
Do now
1. Warner brothers pictures
2.Warner brothers pictures
3. the film studio that produced nttd is EON
4. universal distributed nttd
5. Amazon has home cinema rights for nttd
Film poster introduction
Research: industry
1.The big 5 major Hollywood studios: Walt Disney studios, universal pictures, paramount pictures, warner bros. and Sony pictures
2. The main aim of a film marketing campaign is to connect with the audience and increase sale, encourages the audience to go and see the film
3. marketing techniques often used: social media, trailers, posters
4. information a film poster needs to convey the genre, narrative and characters
5.difference between a teaser poster and a theoretical poster: teaser posters contain little information whereas the theoretical poster has more information.
6. hunger games.
Thursday 12th June 2025
Do now
1. Conglomerate is a large company that owns other companies
2. Convergence is the merging of two medias
3. Synergy is two brands working together to benefit each other
4. Personal identity, information, entertainment, social interaction
5.film promotion & marketing - anything that helps to sell the film: trailer, teaser, poster, adverts, website etc.
Film Posters
LO. to analyse the film poster set texts effectively.
James Bond looks sophisticated & intelligent.
The film was produced by EON productions and distributed in the uk cinemas by Universal Pictures and available to stream on Amazon Prime.
The main image shows James bond larger then the rest of the characters highlighting his importance in the film and how he is the main character. There are 3 men and 3 women, however the men could be considered or seen as more important as they're larger then the women.
In the credit block, they state the production and distribution companies, no actors names as the character name is bigger then thee actor as well as prior knowledge to Daniel Craig in Bond due to previous films.
mis-en-scene: facial expressions are serious - serious film & narrative so not a comedy. Costumes are professional & mature which fits with the genre and possibly the audience. Setting shows rural mountains and city with a flaming car showing the action genre with exciting locations.
The logo is 007 which is his identity and the audiences know it.
The genre is shown as action. We can see this by the setting and different locations. As well as weapons showing action and fighting, car chase scenes and motorbike.
The colour palette has contrasting colours - cold and warm.
Typography: future black modern shows bond is still relevant and modern.
Intertextual - refers to another media.
The poster contains these character types: a hero (james bond), a villain (Safin), the princess (madeline),
Do now
1. representation of bond: intelligent, sophisticated, serious, masculine, calm
2. female representations: capable, beautiful but still sexualised
3. representations of ethnicity: Nomi - strong capable determined but mainly white ethnic
4.age: older, wiser
5. Propp.
MWTGG Film Poster and Media Language analysis
LO. to analyse the film poster for key elements of Media Language
context for James Bond, the man with the golden gun
released 1974
based on a book by Ian Fleming, produced by EON
film created with an estimate of $7 million budget and grossed over $97 million
artwork for poster by artist and illustrator Robert McGinnan, prior to 1990s illustrations much more common on film posters due to technology
1973 energy crisis causing an oil crisis hinted at throughout iconography of power plant and energy beam directed at bond
1. They have used a montage of images to show contents/elements of the film to draw the attention of the audience. 10+ images, shows different scenes, lots of action lots of settings, characters
2. The gun shows violence & protection, he us holding it in-front of him to show the guns importance. his costume is fully clothed in a black suit which connotes formality, power & importance. His facial expressions are serious & possibly stern and looking at the audience.
3. The golden gun is aimed towards bond so they're wanting to kill him, as the audience we dont know whos holding it/who it belongs too.
4. text shows different genres
5.Questions that are created: Who has the golden gun? How James Bond behaves in the film? Does he win?
6. guns-explosions, car chases, fight scenes are genres included.
Propps
Princess: the two women
The hero: James bond
The villain: the person who holds the golden gun
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